Archive for September, 2009

The New World of Work Interview

Check out my latest interview with Diane Bogino of the Georgia Business Directory: http://www.YouTube.com/watch?v=TCyQN7RQFrY

The New World of Work – Examples of Reinvention

Market leaders will be wise to observe what is going on and re-invent themselves and their strategies. Newspapers who want to stay in business will have to find new ways to reach new readers and disseminate their news. According to Rance Crain of Advertising Age (a marketing blog), Meredith Publishing, for example, parent company of Better Homes & Gardens is offering a home-repair service through the magazine. And The New York Times, unwilling to wait around for more ads, has formed a wine club, a Knowledge Network with its journalists teaching online courses, and offers historical photos from its extensive archives.

Restaurants will have to find ways to draw in customers who don’t want to just eat out, but are looking for a different dining experience (Andy Sernovitz, staff write for SmartBlog says that restaurants can do several things to increase business creatively including Secret menu items, take-homes that are un-ordinary and creating their own holidays). Home builders will have to find more economical designs that don’t waste energy. With the health care debate of 2009 it is obvious that hospitals, nursing homes, doctors and health insurance companies will never have the same type of business they enjoyed pre-recession. It was said that one of the only sectors not affected by the recession was health care. But with a change in administration and different political initiatives in Washington, DC, health care may be changed forever.


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  • “Where there is no guidance the people fall, But in abundance of counselors there is victory.” bible.com/100/pro.11.14.… 3 hours ago
  • Tradeshows: Little return for the money you spent getting into it. I hate being a sideshow at the dance... "Nobody puts Baby in the corner!" 2 days ago
  • "One of my spiritual gifts is clarifying the obvious." -Matt Heard, Northland A Church Distributed 2 weeks ago
  • “But I have trusted in Your lovingkindness; My heart shall rejoice in Your salvation.” Psalms 13:5 bible.com/100/psa.13.5.n… 2 weeks ago
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  • emailinc.net/public_message… 2 weeks ago
  • Thank you @Chamber_Master, the originator of the survey on chamber membership changes I received yesterday. Great info on member trends! 2 weeks ago
  • What do Chamber members want most? Networking with meaning & benefits for membership. Are you showing how to network and creating value? 2 weeks ago
  • Survey by MACE: Businesses leaving chambers of commerce because lack of value in their membership and time. NOT because no activities to do. 2 weeks ago
  • New occupation for Millennials: "Full-time, stay at home son/daughter." 3 weeks ago

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