Archive for December 20th, 2009

Penny Lane and Sgt. Peppers

In the reinvention process, you may find that you need to produce something to show the world what you are doing and the progress you are making.

In February 1967, the Beatles were working hard on a new concept album (one of the world’s first and probably the most famous).  The concept was a band playing as another band.  The music and styles would all be different.  The name: “Sgt. Pepper’s Lonely Hearts Club Band.”

But the record company was starved for a hit. At one point the previous year, the Beatles had literally owned the pop charts.  Four of the top five songs on the American Hot 100 charts were Beatles songs.  Now they were spending their time in the studio to make a world-changing album.

But in early 1967 there were no new Beatles songs on the charts.  So to appease the recording company and the anxious fans, the Beatles released a single with two songs that were intended for the new “Sgt. Pepper’s” album: “Penny Lane” and “Strawberry Fields.”  “Penny Lane” was the first to hit the charts and it soared to the Number One spot.

What did we learn?  Let a little out while your are working on your reinvention.  Give everyone a hint, or taste of what is to come.  It is a great barometer for your success.  If successful, you will know you are headed in the right direction.

Write a tweet.  Then make it into a blog post.  Turn that into an article.  The next thing you know, you will be writing a book.

What will be your “Penny Lane?”

Newsletter Sign Up

Share this blog.

Bookmark and Share

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,042 other followers


December 2009
« Nov   Jan »


Twitter Feeds

  • “Where there is no guidance the people fall, But in abundance of counselors there is victory.”… 3 hours ago
  • Tradeshows: Little return for the money you spent getting into it. I hate being a sideshow at the dance... "Nobody puts Baby in the corner!" 2 days ago
  • "One of my spiritual gifts is clarifying the obvious." -Matt Heard, Northland A Church Distributed 2 weeks ago
  • “But I have trusted in Your lovingkindness; My heart shall rejoice in Your salvation.” Psalms 13:5… 2 weeks ago
  • I like to make people think about things they don’t like to think about…. And do something about it! 2 weeks ago
  •… 2 weeks ago
  • Thank you @Chamber_Master, the originator of the survey on chamber membership changes I received yesterday. Great info on member trends! 2 weeks ago
  • What do Chamber members want most? Networking with meaning & benefits for membership. Are you showing how to network and creating value? 2 weeks ago
  • Survey by MACE: Businesses leaving chambers of commerce because lack of value in their membership and time. NOT because no activities to do. 2 weeks ago
  • New occupation for Millennials: "Full-time, stay at home son/daughter." 3 weeks ago

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,042 other followers

%d bloggers like this: