Is There Any Perceived Value in Your Sales?

Customers determine what they want.   All the interruptions you and I throw in front of them don’t sway them from knowing what they want.  Whether it is a car dealer, a time-share tele-marketer, a beauty aid consultant, a grocery store or a girl scout selling cookies, we find ourselves being forced into their way of thinking.

The reality is, this process is the hardest way to sell a product or service.  The easiest way to sell is to find out what people already want to buy (what they value) and sell that to them.
High-priced iPhones and service contracts are flying off the shelves in Verizon, while AT&T is struggling to sell the same phone for $49.  It isn’t really selling that well for them, is it?

What if you got out of bed and knew what people wanted to buy from you?

What if you marketed a product that people would hand you money for without even thinking about the cost to them?

What if you knew for certain what people are buying?

Find the customer value and the price you charge won’t matter!

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