In March Apple introduced its Third Generation iPad. As with the previous two, consumers lined up around the block to get the first ones. Even with all of the talk of “doom and gloom” we can’t wait to get our hands on the latest cool gadget, be it an iPad, iPhone, Kindle or device. Each changes our life (and the lives of their competitors forever.
Somewhere in your industry, there is an “iPad” that is changing your business forever. It is answering needs in ways your older brother/sister (not just your father/mother) never dreamed of. Meanwhile we cling to the same old tactics – favoring us over buyers and customers. What boss thought this junk up?
What is the iPad in your industry? Is it internet sales? Online streaming? Faster processing? Better service or products?
What is changing life in your business forever?
Jim Mathis is an international speaking professional, executive coach and Best Selling author of Reinvention Made Easy: Change Your Strategy, Change Your Results. You may subscribe to his free monthly newsletter by sending a message to: email@example.com.