Lesson from Hurricane Sandy: Are You Prepared for the Impossible?

We have all watched the tragedy unfolding in the middle Atlantic states… From New York and New Jersey to West Virginia. The storm wrecked havoc on lives and property.

It begs questions:

  • How do you prepare for a hurricane to hit New Jersey or New York in late October?
  • How do you prepare for a 7.7 magnitude earthquake in British Columbia?
  • How do you prepare for a tsunami in Japan?

Simple: Most people don’t. No one expects these disasters… But they happen whether you are prepared or not!
There have been hurricanes that devastated ill-prepared locations out of season: The “No Name Storm” in South Florida, 1993.
There have been earthquakes in every one of the 50 states in the US (Charleston, SC in 1886).
There have been tidal waves and tsunamis that came unexpectedly (Hilo, Hawai’i in 1946).

Don’t think your business is any different… It isn’t “recession-proof,” customer revolt-proof or injury-proof. A disaster or “storm” can happen anytime. You aren’t too big to fail; you are too big to be ignorant of failure.

Rethink everything you do on a daily, weekly and monthly basis. Prepare for the impossible and be ready to act in an emergency. Because emergencies still happen today…

As the Boy Scouts taught me many years ago: Be prepared.  In a day when seconds count, don’t respond in minutes.

Advertisements

0 Responses to “Lesson from Hurricane Sandy: Are You Prepared for the Impossible?”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




Newsletter Sign Up

Share this blog.

Bookmark and Share

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,041 other followers

Calendar

November 2012
S M T W T F S
« Oct   Dec »
 123
45678910
11121314151617
18192021222324
252627282930  

Pages

Twitter Feeds

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,041 other followers


%d bloggers like this: