Do You Hear What I Hear?

Are your customers complaining?  Do you hear what they are saying to you?

The greatest way to know what your customers want from you is to ask, “What are they complaining to me about?” Customer complaints are a gold mine of profits for you. In fact, you need to know the #1 complaint of your top customers.

Maybe you already do.

Perhaps it is keeping you up at night. Maybe it just won’t go away, no matter how much you ignore it. If that is so, then solve it for them! When you do two things will happen.

First, you will begin to dominate your market. Your customers will turn to you to have this need met – and they will tell others about you. This will make you the only one meeting that need. Everyone will turn to you for the resolution when they have this problem or complaint.

And second, you will sleep more. Start viewing your complaining customers as your greatest source of feedback. They are the lifeline of your business.

If your customers want something from you that is reasonable and will make more money for you, why wouldn’t you want to satisfy them? I talk to leaders every week who refuse to offer services to their customers that they COULD offer, but they choose not to. It’s against their “policy.”

What your customers want is to be heard, not educated. Get into the listening business and quit giving “solutions” to problems that don’t exist. You will find you will become much better at solving problems in a language everyone understands…

… everyone who wants to be heard.

Advertisements

0 Responses to “Do You Hear What I Hear?”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




Newsletter Sign Up

Share this blog.

Bookmark and Share

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,041 other followers

Calendar

November 2012
S M T W T F S
« Oct   Dec »
 123
45678910
11121314151617
18192021222324
252627282930  

Pages

Twitter Feeds

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 2,041 other followers


%d bloggers like this: